{"id":14275,"date":"2022-07-28T03:58:07","date_gmt":"2022-07-28T03:58:07","guid":{"rendered":"https:\/\/miraway-cetm.com\/?p=14275"},"modified":"2025-11-11T15:54:44","modified_gmt":"2025-11-11T08:54:44","slug":"5-goi-y-ve-ung-dung-loyalty-blockchain-cho-doanh-nghiep-tai-chinh-ngan-hang","status":"publish","type":"post","link":"https:\/\/mirawaygroup.com\/blog\/5-goi-y-ve-ung-dung-loyalty-blockchain-cho-doanh-nghiep-tai-chinh-ngan-hang\/","title":{"rendered":"5 G\u1ee3i \u00dd V\u1ec1 \u1ee8ng D\u1ee5ng Loyalty Blockchain Cho Doanh Nghi\u1ec7p T\u00e0i Ch\u00ednh \u2013 Ng\u00e2n H\u00e0ng"},"content":{"rendered":"

C\u00e1c doanh nghi\u1ec7p t\u00e0i ch\u00ednh \u2013 ng\u00e2n h\u00e0ng \u0111\u00e3 nh\u1eadn ra r\u1eb1ng h\u1ecd ph\u1ea3i m\u1edf r\u1ed9ng ph\u1ea1m vi d\u1ecbch v\u1ee5 n\u1ebfu mu\u1ed1n duy tr\u00ec t\u00ednh c\u1ea1nh tranh. V\u1edbi s\u1ef1 gia t\u0103ng c\u1ee7a ph\u1ea1m vi d\u1ecbch v\u1ee5 t\u00e0i ch\u00ednh, c\u00e1c c\u00f4ng ty trong l\u0129nh v\u1ef1c n\u00e0y c\u00f3 nhi\u1ec1u l\u1ef1a ch\u1ecdn \u0111\u1ec3 qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ee5 v\u00e0 gia t\u0103ng l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng. B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y s\u1ebd \u0111\u01b0a ra 05 g\u1ee3i \u00fd v\u1ec1 ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 blockchain cho doanh nghi\u1ec7p t\u00e0i ch\u00ednh \u2013 ng\u00e2n h\u00e0ng.<\/span><\/p>\n

\"\"<\/p>\n

1. \u1ee8ng d\u1ee5ng Loyalty Blockchain<\/a> Ho\u00e0n ti\u1ec1n (Cashback)<\/strong><\/h2>\n

Ho\u00e0n ti\u1ec1n l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c khuy\u1ebfn kh\u00edch chi ti\u00eau h\u1ea5p d\u1eabn, mang l\u1ea1i cho kh\u00e1ch h\u00e0ng s\u1ef1 \u0111\u1ea3m b\u1ea3o v\u00e0 ph\u1ea5n kh\u00edch khi m\u1ed9t kho\u1ea3n ti\u1ec1n h\u1ecd tr\u1ea3 s\u1ebd \u0111\u01b0\u1ee3c ho\u00e0n l\u1ea1i.<\/span><\/p>\n

Nhi\u1ec1u ng\u00e2n h\u00e0ng \u0111ang \u1ee9ng d\u1ee5ng t\u00ednh n\u0103ng ho\u00e0n ti\u1ec1n \u0111\u1ec3 \u0111\u00e1p \u1ee9ng k\u1ef3 v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft. T\u1ea1i M\u1ef9, American Express cung c\u1ea5p t\u1ef7 l\u1ec7 ho\u00e0n ti\u1ec1n cao nh\u1ea5t, l\u00ean \u0111\u1ebfn 5% khi chi ti\u00eau t\u1edbi 10.000 b\u1ea3ng Anh trong m\u1ed9t n\u0103m. M\u1ed9t s\u1ed1 si\u00eau th\u1ecb kh\u00e1c nh\u01b0 Sainsbury’s Bank v\u00e0 Tesco cho ph\u00e9p kh\u00e1ch h\u00e0ng t\u00edch \u0111i\u1ec3m c\u00f3 th\u1ec3 \u0111\u1ed5i th\u00e0nh ti\u1ec1n m\u1eb7t ho\u1eb7c c\u00e1c ph\u1ea7n th\u01b0\u1edfng kh\u00e1c.<\/span><\/p>\n

2. Ph\u1ea7n th\u01b0\u1edfng \u0111\u01b0\u1ee3c chia s\u1ebb<\/strong><\/h2>\n

M\u1ed9t trong nh\u1eefng c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 gia t\u0103ng l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng trung th\u00e0nh l\u00e0 l\u00e0m cho h\u1ecd c\u1ea3m th\u1ea5y r\u1eb1ng h\u1ecd thu\u1ed9c v\u1ec1 m\u1ed9t c\u1ed9ng \u0111\u1ed3ng l\u1edbn h\u01a1n. Doanh nghi\u1ec7p c\u00e0ng t\u1ea1o ra nhi\u1ec1u t\u01b0\u01a1ng t\u00e1c gi\u1eefa c\u00e1c kh\u00e1ch h\u00e0ng, th\u00ec h\u1ecd c\u00e0ng g\u1eafn b\u00f3 v\u1edbi th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n

H\u00e3y khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng c\u00f9ng t\u01b0\u01a1ng t\u00e1c \u0111\u1ec3 thu th\u1eadp \u0111i\u1ec3m trong c\u00e1c nh\u00f3m chia s\u1ebb. Sau khi \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau, t\u1ea5t c\u1ea3 th\u00e0nh vi\u00ean trong nh\u00f3m s\u1ebd \u0111\u01b0\u1ee3c th\u01b0\u1edfng. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o c\u00e1c th\u00e0nh vi\u00ean trong m\u1ed9t gia \u0111\u00ecnh, c\u00f4ng nh\u00e2n trong c\u00f4ng \u0111o\u00e0n, nh\u1eefng ng\u01b0\u1eddi trong c\u00f9ng ng\u00e0nh, ng\u01b0\u1eddi h\u00e2m m\u1ed9 c\u1ee7a m\u1ed9t c\u00e2u l\u1ea1c b\u1ed9, v.v. B\u1eb1ng c\u00e1ch n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra kh\u00f4ng ch\u1ec9 nh\u1eefng c\u00e1 nh\u00e2n trung th\u00e0nh m\u00e0 c\u00f2n c\u1ea3 nh\u1eefng c\u1ed9ng \u0111\u1ed3ng trung th\u00e0nh.<\/span><\/p>\n

3. H\u1ed7 tr\u1ee3 c\u00e1c kho\u1ea3n vay, th\u1ebf ch\u1ea5p<\/strong><\/h2>\n

C\u00e1c kho\u1ea3n cho vay v\u00e0 th\u1ebf ch\u1ea5p lu\u00f4n l\u00e0 m\u1ed1i quan t\u00e2m nghi\u00eam tr\u1ecdng \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi d\u00e2n \u1edf c\u00e1c qu\u1ed1c gia kh\u00e1c nhau. M\u1ed9t nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y c\u1ee7a Aegon UK (2022) cho th\u1ea5y 35% c\u00e1 nh\u00e2n e ng\u1ea1i v\u1ec1 vi\u1ec7c thanh to\u00e1n th\u1ebf ch\u1ea5p cao h\u01a1n.<\/span><\/p>\n

L\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c t\u00e0i ch\u00ednh, doanh nghi\u1ec7p c\u00f3 th\u1ec3 kh\u01a1i g\u1ee3i l\u00f2ng trung th\u00e0nh l\u1edbn \u1edf kh\u00e1ch h\u00e0ng v\u00e0 t\u0103ng doanh thu n\u1ebfu b\u1ea1n li\u00ean k\u1ebft s\u1ed1 \u0111i\u1ec3m h\u1ecd thu \u0111\u01b0\u1ee3c v\u1edbi m\u1ed7i giao d\u1ecbch li\u00ean quan \u0111\u1ebfn kho\u1ea3n vay ho\u1eb7c tr\u1ea3 g\u00f3p th\u1ebf ch\u1ea5p.\u00a0<\/span><\/p>\n

Bank of America \u0111\u00e3 thi\u1ebft k\u1ebf m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft theo t\u1eebng c\u1ea5p \u0111\u1ed9, \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Ph\u1ea7n th\u01b0\u1edfng \u01afu ti\u00ean, chia kh\u00e1ch h\u00e0ng th\u00e0nh c\u00e1c h\u1ea1ng m\u1ee5c Danh d\u1ef1 V\u00e0ng, B\u1ea1ch kim v\u00e0 B\u1ea1ch kim. Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c l\u1ee3i \u00edch v\u1ec1 c\u00e1c kho\u1ea3n th\u1ebf ch\u1ea5p, v\u1ed1n ch\u1ee7 s\u1edf h\u1eefu nh\u00e0 v\u00e0 kho\u1ea3n vay mua \u00f4 t\u00f4 t\u0103ng theo s\u1ed1 d\u01b0 trong t\u00e0i kho\u1ea3n.<\/span><\/p>\n

4. V\u00ed ti\u1ec1n \u0111i\u1ec7n t\u1eed<\/strong><\/h2>\n

M\u1ed9t c\u00f4ng c\u1ee5 hi\u1ec7u qu\u1ea3 kh\u00e1c \u0111\u1ec3 thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u00e0ng trung th\u00e0nh l\u00e0 \u1ee9ng d\u1ee5ng v\u00ed ti\u1ec1n \u0111i\u1ec7n t\u1eed. Cung c\u1ea5p c\u00e1c gi\u1ea3i ph\u00e1p v\u00ed \u0111i\u1ec7n t\u1eed cho ph\u00e9p kh\u00e1ch h\u00e0ng l\u01b0u tr\u1eef, trao \u0111\u1ed5i v\u00e0 qu\u1ea3n l\u00fd c\u00e1c phi\u1ebfu gi\u1ea3m gi\u00e1, t\u00edn d\u1ee5ng ho\u1eb7c ti\u1ec1n m\u1eb7t. V\u00ed \u0111i\u1ec7n t\u1eed ph\u1ea3i \u0111\u1ee7 linh ho\u1ea1t \u0111\u1ec3 kh\u00e1ch h\u00e0ng y\u00ean t\u00e2m r\u1eb1ng h\u1ecd c\u00f3 th\u1ec3 x\u1eed l\u00fd t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a qu\u1ea3n l\u00fd t\u00e0i ch\u00ednh. V\u00ed \u0111i\u1ec7n t\u1eed l\u00e0 t\u00ednh n\u0103ng th\u00fac \u0111\u1ea9y quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p t\u00e0i ch\u00ednh, \u0111\u1eb7c bi\u1ec7t v\u00ec ch\u00fang gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn t\u00ednh minh b\u1ea1ch v\u00e0 ki\u1ec3m so\u00e1t giao d\u1ecbch.<\/span><\/p>\n

5. Ti\u1ec1n \u0111i\u1ec7n t\u1eed<\/strong><\/h2>\n

M\u1ed9t b\u00e0i b\u00e1o g\u1ea7n \u0111\u00e2y c\u1ee7a Th\u1eddi b\u00e1o New York (2022) cho th\u1ea5y r\u1eb1ng ng\u00e0nh ng\u00e2n h\u00e0ng, t\u1eebng ki\u00ean quy\u1ebft ph\u1ea3n \u0111\u1ed1i ti\u1ec1n \u0111i\u1ec7n t\u1eed, hi\u1ec7n \u0111ang ch\u1ea1y \u0111ua \u0111\u1ec3 b\u1eaft k\u1ecbp. M\u1ed9t s\u1ed1 ng\u00e2n h\u00e0ng hi\u1ec7n \u0111ang c\u00e2n nh\u1eafc cho ph\u00e9p giao d\u1ecbch cho c\u00e1c lo\u1ea1i ti\u1ec1n \u0111i\u1ec7n t\u1eed v\u00e0 JPMorgan th\u1eadm ch\u00ed c\u00f2n b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng ti\u1ec1n \u0111i\u1ec7n t\u1eed c\u1ee7a ri\u00eang m\u00ecnh v\u00e0o n\u0103m 2019.<\/span><\/p>\n

Xem th\u00eam b\u00e0i vi\u1ebft: 7 L\u1ee3i \u00edch c\u1ee7a Kiosk t\u1ef1 \u0111\u0103ng k\u00fd kh\u00e1m b\u1ec7nh 24\/7 trong b\u1ec7nh vi\u1ec7n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

C\u00e1c doanh nghi\u1ec7p t\u00e0i ch\u00ednh \u2013 ng\u00e2n h\u00e0ng \u0111\u00e3 nh\u1eadn ra r\u1eb1ng h\u1ecd ph\u1ea3i m\u1edf r\u1ed9ng ph\u1ea1m vi d\u1ecbch v\u1ee5 n\u1ebfu mu\u1ed1n duy tr\u00ec t\u00ednh c\u1ea1nh tranh. V\u1edbi s\u1ef1 gia t\u0103ng c\u1ee7a ph\u1ea1m vi d\u1ecbch v\u1ee5 t\u00e0i ch\u00ednh, c\u00e1c c\u00f4ng ty trong l\u0129nh v\u1ef1c n\u00e0y c\u00f3 nhi\u1ec1u l\u1ef1a ch\u1ecdn \u0111\u1ec3 qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ee5 v\u00e0 […]\n","protected":false},"author":3,"featured_media":14276,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[157],"tags":[],"class_list":["post-14275","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-he-thong-loyalty"],"acf":[],"featured_image_url":"https:\/\/mirawaygroup.com\/blog\/wp-content\/uploads\/2022\/07\/ung-dung-loyalty-blockchain-trong-linh-vuc-tai-chinh-ngan-hang-1.png","_links":{"self":[{"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/posts\/14275"}],"collection":[{"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/comments?post=14275"}],"version-history":[{"count":1,"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/posts\/14275\/revisions"}],"predecessor-version":[{"id":16580,"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/posts\/14275\/revisions\/16580"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/media\/14276"}],"wp:attachment":[{"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/media?parent=14275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/categories?post=14275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mirawaygroup.com\/blog\/wp-json\/wp\/v2\/tags?post=14275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}